The Ask:
COCOPUP® already had a great brand kit developed, but their digital graphics needed an overhaul to compete with today's standards. They wanted to focus on the importance of pet dental care and highlight their differentiating feature – a premium product made with only 100% organic virgin coconut oil. They also requested a coordinating kiosk design for the renowned SuperZoo pet tradeshow in Las Vegas, NV.
Deliverables:
I gave their graphics a complete overhaul with a brand new fresh perspective, created storefront graphics to support their mission and education around pet dental care, and designed a custom badge to highlight their Single Ingredient callout.
"What impressed me most was how effortless she made the entire process. I shared a few references, explained what I liked and didn't like, then gave her creative freedom.
Our Amazon sales have more than doubled since the refresh, and her work has played a big role in that growth. I couldn't recommend Gina more highly to any brand looking for a talented designer and marketer who works with you as a true business partner."
- Zach, COCOPUP